In business, all important decisions are achieved by negotiation, such as partnership with companies, communication with staff or with clients, etc. In this article, we will talk about the type of negotiations and the strategies of the agreement. People- separate the people from the problem Interest- Focus on interests, not position Position- Generate a variety of possibilities […]

There are many reasons to write a basic business plan for your retail venture. For example, a business plan can help you get funding. A plan can also help when you’re negotiating a commercial lease. Or it can simply give you a clear vision and a course to steer toward.

On September 2, 2019, published lists of controllers carrying out the expenditure verification performed within the projects funded by Joint Operational Programme Black Sea Basin 2014-2020, including a list of  audit companies such as Deloitte, KPMG,

Email marketing is no longer what it used to be. It can be said that it has become less effective. On the contrary, it is far superior to other digital marketing tools. Email marketing has changed since it was introduced in 1998 to promote small business.

On September 20-21, in Zugdidi “AGIC” led training about business plan monitoring processes for the staff of the Humanitarian Aid Center “Abkhazia” on business financial analysis, market research and other important issues and overall business risk

When considering the causes of startup failures, we should also consider the data from CB Insights, which found that 70% of tech startups failed. The failure rate is much higher than the consumer tech startups, with 97% of the companies failing. CB Insights has deeply explored

The culture of the company has a huge impact on the growth of finances and business, so we look into that. “Sometimes business leaders are so focused on the next big deal that they forget about protecting the company culture and their culture-enhancing

Color psychology is the study of colors in relation to human behavior. It aims to determine how color affects our day to day decisions such as the items we buy. So even if your products don’t necessarily tie to a niche, you can use color to help you attract a specific demographic. Marketing colors like […]

The audit is managed like a project and involves different stages. The leadership of companies and those responsible for leadership play a crucial role at all stages. Acceptance / continuation of activity At this point, the auditor should investigate, obtain 

What is account management? This is a crucial factor in the sales process. Good Account Manager can increase sales, attract customers, and expand the segment. The goal of the account managers is to connect with the customer.

When we produce a product, we must think about how competitive it is. We have to define the structure, evaluate the product’s weakness or strength. First of all we have to define a competitive strategy. We are not just on the market. 

Outsourcing isn’t the only solution—and it isn’t just “for every company”. So if you are on the fence about whether or not to outsource your accounting, bookkeeping or controller functions. Consider that you might

Technology is evolving at a very rapid rate and as marketers or business owners. This means that you constantly need to be aware of the latest changes, developments and be prepared for artificial intelligence.

It’s every manager ’s nightmare. The day someone you’ve been investing in, mentoring, and coaching decides to fly the coop for greener pastures. We know this is inevitable. Our team members grow up, developing career paths. 

Everybody knows that marketing and sales are important for entrepreneur, but other factors need to be considered. After reading the article you will know all the lesser-known components that are important for successful business growth.

All managers are responsible for engaging the new employee in the effective performance of the company. No one has a bigger impact on new employees’ success than the managers who hired them. Why? Because more than anyone else the

In order to sell the product or service quickly and efficiently, you need to put yourself in consumer’s shoes and find out why you buy this product. In this article, we will use and look at things like the customer sees

When we talk about small businesses and their success, the most important factor is the knowledge of the activities, which will help us to save money. Make sure you are saving as much as possible when 

In this article, you will learn about the programmer, Aaron Vegh’s career experience, which has changed his life completely. He has received significant and interesting challenges on the way to success.

It’s not uncommon for people to mistake their logo as their “branding,” but it is only one piece of your branding strategy. It’s a symbol that can provide consumers with instant and powerful brand

If you want to establish a connection with your customers, you must create a brand story with which you gain a position in the consumer mind. A brand story should not only present facts but also evoke feelings. Here are 17 tips on how to create a successful brand story for your business.

Teamwork is a common part of the business environment and maybe an approach you take as a business owner to achieve certain tasks, fulfill responsibilities or complete special projects. While it can be challenging for different personality types to work together to achieve a common goal, there are

When setting up a new business, you should pay careful attention to designing your company’s organizational structure. This should be decided according to your company’s size, industry, and aims. You should think of organizational structures as communication flowcharts. 

As you can tell, the Business strategy amounts to backstory and that’s essential to any Business Plan. What is your interest in the market? How’d you get to this point?